Today's Topic Is: Advertising

With over 35 years in the business and always on the cutting-edge, Cowley offers unique insight into the marketing and advertising world.  Here are a few advertising gems for you to discover.

Fox Sports Telenova

Aug 28th, 2014
By Zachary Clark, Account Coordinator 

Check out this great 30-second spot from Fox Sports featuring Joe Buck and Troy Aikmen. The duo team up to do a "telenova" style commercial dramatizing the fact that a world...

How to Write a Marketing Plan Cowley Associates

Jun 24th, 2014
By Zachary Clark, Account Coordinator

There are nine steps to creating a great marketing plan: Situation Analysis, Market Research, Target Audiences, Goals & Objectives, Key Messaging, Strategies & Tactics,...

Importance of Planning in Marketing Cowley Associates

Jun 18th, 2014
By Zachary Clark, Account Coordinator 

Planning is extremely important in all phases of your business, but marketing especially. We've identified 5 key reasons as to why your company should write a marketing plan....

The Anatomy of Great Advertising Cowley Associates

May 05th, 2014
By Zachary Clark, Account Coordinator

Welcome to another edition of a dynamic blog post! "The Anatomy of Great Advertising" will take you through what you need, or what you need to look for, when it comes to making...


Sell More Better Clients today need so much more than just a traditional advertising agency. They need someone who is versatile, innovative, and above all, integrated with their sales and marketing. Cowley Associates invites you to see why we’re Syracuse’s best in growing sales, revenue, and donors through integrated marketing strategy, web design, branding, and advertising.

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