Internet Marketing: How To Decide What Will Work For Me

Internet Marketing: How To Decide What Will Work For Me

05/06/2013

I just watched Spielberg’s “Lincoln,” which was incredible if only for the phenomenal, obviously Oscar-winning performance of Mr. Daniel Day-Lewis.  Incidentally, I ended the movie realizing it was also – when I was watching it – at that very moment the anniversary of his death.  That and Lewis’s performance were almost ghostly.

What I liked about the screenplay and the man himself was his ability to tell a story to introduce an idea to the table, and his wise, fatherly way of doing it: strong yet quiet, and wise as hell.

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SEO Basics Part 2 of 2: And How!

SEO Basics Part 2 of 2: And How!

02/05/2013

And, we’re back!  You’ve probably read my previous SEO blog on SEO’s “What & Why” (and if not, here it is), and now you’re wondering “How” to do SEO.  Fear not – that’s what this blog is all about.  (Sometimes things are just more reader friendly in two sittings.)

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SEO Basics Part 1 of 2: What & Why

SEO Basics Part 1 of 2: What & Why

01/30/2013

A wise SEO guy once explained SEO to me this way. 

Imagine your website is a house in a development where every house looks exactly the same.  You want to sell your house (and it happens that so does everyone else), but it’s just like all the others!

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Cowley included in "Marketing Metrics" article from Drive Research

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The 5 Ways of Internet Marketing

The 5 Ways of Internet Marketing

01/02/2013

Remember those days?  In 1990 (when I was in Pre-K), about 1% of the US population used the internet: mainly, NASA employees and tech Ph. D’s.  At the turn of the millennium (Y2K, Gladiator got “Best Pic,” the Florida recount), about 43% of Americans used the World Wide Web (remember those AOL CD’s, a.k.a. Frisbee’s?).  As of 2012, according to Google, 8 out of every 10 Americans use the internet (excluding only nursing home residents and people without iPhones).

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Cowley included in "Marketing Metrics" article from Drive Research

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