Zoom Across the Room with this Package Design for BioBlend
BioBlend Tree Free Copy Paper is a product created by Biobased Product Developer Jeff Allen here in Central New York. The innovative product is manufactured using 30% recovered Farm Fiber (non-food plant waste fiber arising from agricultural operations) and 70% recycled post consumer waste. BioBlend is the first and only American Made copy paper to be awarded the coveted USDA BioPreferred certification. The client needed a ream and package design for BioBlend copy paper, and Cowley was set to make it look as cool as the process by which it’s made.
We used a racing theme in the design to correlate with their philosophy of being a “high performance copy paper.” The color green used throughout signified earth and environment, which the paper was built around. For the racecar featured, we created a skin to use on a 3D model so we could customize it and rotate to fit our design. Take a look at the final product below!