How to Write A Marketing Plan

How to Write a Marketing Plan Cowley Associates
Jun 24th, 2014

By Zachary Clark, Account Coordinator

Topic(s) Covered: Advertising

There are nine steps to creating a great marketing plan: Situation Analysis, Market Research, Target Audiences, Goals & Objectives, Key Messaging, Strategies & Tactics, Measuring Results, Timeline, and Budget.

In our new eBook, How to Write a Marketing Plan, we cover how to write each of these sections and what the key things are you should focus on within them. 

Marketing plans are a great way to stay organized and can really bolster your marketing efforts (see our other blog post on the importance of making a marketing plan). If you don’t have one, this guide is a great place to start. If you do have one, our eBook has tips on how you can make it better and more robust.

Click the link below to download the eBook, or head over to our Freebies section to read it in your browser.

Download the Ebook: How to Write a Marketing Plan

Sell More Better Clients today need so much more than just a traditional advertising agency. They need someone who is versatile, innovative, and above all, integrated with their sales and marketing. Cowley Associates invites you to see why we’re Syracuse’s best in growing sales, revenue, and donors through integrated marketing strategy, web design, branding, and advertising.

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